Do you know someone who can’t seem to put his or her phone down? You know the type … they’re always on Facebook, always posting about what they are eating or what they did, or what they are happy – or angry – about. Are you that person? Well, they – or you – are not alone.
Did you know that the internet has 3.17 billion users and an estimated 2.3 billion active social media users? According to a recent study by Brandwatch, 1 million new active mobile social users are added every day. That’s 12 new users each second! Google averages 40,000 search queries a second. And Facebook? With 500,000 new users added per day …that’s 5 new profiles per second!
Think about the number of messages we see/receive on any given day. As a business owner or community stakeholder, how can you be sure your message is being seen and heard … especially by those you are most interested in reaching?
In Gahanna alone, on Facebook, there are MANY community pages competing for attention. These include, Visit Gahanna, City of Gahanna, Gahanna Park & Recreation, Creekside Gahanna, Gahanna Chamber of Commerce, Take Back Gahanna, Unite Gahanna, Gahanna Business Connection, We Are Gahanna, Gahanna-A Great Hometown, Gahanna Community Group, Creative Solutions for a Sustainable City – Gahanna, and many others.
The Gahanna Convention & Visitors Bureau recognized the need for community business owners, stakeholders, residents and anyone who loves/works/plays in Gahanna to learn more about how we can unify our messages regarding ALL that our city offers to those who are invested here—AND how we can attract visitors, potential new residents, and new business owners.
To that end, the Gahanna Convention & Visitors Bureau will offer a free community workshop entitled, Gahanna Amplified: Creating Clarity + Promoting Community from 8:30-10 am on Thursday, September 15, 2016 at La Navona (154 N. Hamilton Rd. Gahanna). Breakfast is included. RSVPs are required, and seating is limited.
The workshop will begin with a presentation by Bryan Haviland, President & CEO/ Frazier Heiby PR. Recently named by Columbus Business First as “Someone You Should Know,” Bryan is a strategic leader, creative marketer and career communications professional, with more than 30 years of experience in all practices of public relations, integrated marketing, communications, operations and team management. He has worked with both Fortune 100 corporations and in agency settings … and he has worked with community and civic leaders to help them create effective approaches to communications. He will present an overview of the power of unified messaging, presenting case studies from other communities.
The second part of the program will feature Betsy Decillis, President & Chief Content Officer at Betsy A. Decillis (BAD) Consulting. Betsy is a seasoned social media expert who works with cities, destinations and individual businesses to help increase their presence and build brand recognition on social media. She will discuss recent social media trends, share tactics and tools, and offer simple hands-on strategies that can be useful to social media users of all levels.
We invite you to join us on the morning of September 15. We’re confident that you’ll walk away with some great information about the power of strong communications in building both business and community. #VisitGahanna
RSVPs required; seating limited. There is no cost to attend, and a continental breakfast will be served. (To reserve your seat, contact Mary Szymkowiak at the Gahanna Convention & Visitors Bureau at: MSzymko@VisitGahanna.com or ask for Mary at 614/418-9114.